The year 2025 is not only the final year of the 14th Five-Year Plan but also the year for the 15th Five-Year Plan. This is a crucial year for comprehensively deepening reform and promoting new industrialization. It is also a key year for the Wodi people to continue to focus on the people's ever-growing needs for a better life, continuously contribute to the quality improvement and upgrading of the food industry, provide more comprehensive and powerful support, and promote the high-quality development of the food industry.

What new trends will there be in the food and beverage industry in 2025?

Food and medicine sharing the same origin has become a key buzzword of the year. A scientific and reasonable diet is regarded as an important way to prevent chronic diseases, reduce the risk of illness and maintain good health. The snack-like and diversified forms of food and medicine products with the same origin have also accelerated the market's heating up and breaking through the circle.

AI continuously drives innovation in the food and beverage industry, deeply integrating key areas such as flavor development, sustainable practices, customized nutrition, and quality control upgrades. Technology empowers enterprises to accurately predict industry trends and emotional movements by real-time analysis of consumer data (social media/comments/feedback).

The continuous innovation brought about by changes, influenced by the uncertainties brought about by global situation changes and environmental changes, food industry practitioners are developing more adaptable alternatives to replace climate-sensitive crops such as cocoa, coffee and olive oil. Meanwhile, consumers' environmental awareness has promoted the trend of ultra-simple packaging.

Eternal Tradition, the theme of FMCG Gurus 2025 "Eternal Tradition" is bound by nostalgia. By reshaping traditional craftsmanship and classic flavors, it responds to the deep needs of consumers in an uncertain era for a sense of cultural belonging and certainty in life, highlighting the true comforting value of cultural heritage.

Rethinking plants, the upgrading of plant-based consumption drives innovation: Leading the Asian market, category innovation breaks through the boundaries of dairy products (coconut/milk-based ice cream, bean/almond yogurt). Despite the consumer disputes brought about by ultra-processed foods (UPF), demand has continued to grow by leveraging health, environmental protection and ethical demands, forcing enterprises to upgrade their technologies and reshape their competitiveness.

On March 17th, Shanghai, which had been chilly and rainy for many days in early spring, finally welcomed the long-awaited warm and gentle sunshine.

The China International Food Additives and Ingredients Exhibition (FIC2025) grandly opened at the National Exhibition and Convention Center (Shanghai). Triowin Intelligent and its subsidiary Labpioneer jointly made an appearance at FIC, presenting a series of new products including direct-drive disc centrifuges (applicable in the dairy, beer, beverage, synthetic biology and other fields), fully oxygen-free negative pressure flexible airbag presses (suitable for pressing and extracting juice from easily oxidized berries), and fully visual flexible aseptic filling systems with voice and touch control.